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Ethics: IRS Behavioral Insights for Accountants

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CPA Crossings Webinars

Online, OK 00000

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2.00 Credits

Member Price $89

Non-Member Price $109

Overview

This course provides a concise overview of how the Internal Revenue Service (IRS) thinks. The session reviews how the agency uses behavioral insights – the study of how people reflect and behave – to drive compliance, positively impact taxpayer engagement, and reduce taxpayer burden. While the IRS is governed by federal tax law, it’s also shaped by social norms. As part of their mission to collect taxes and administer the Internal Revenue Code, the agency utilizes human psychology to achieve their goals. These activities include public identity (using the IRS logo, seal, and symbol), voluntary compliance (using public shaming and the “Wesley Snipes” effect), trust building (using a Taxpayer Bill of Rights), and error reductions (using alerts and reminders to nudge behaviors). The session reveals how to “get into the head” of the agency and better understand the key psychological factors (individual, environmental, social) that drive leading IRS operations and decisions. The course also spotlights the leading issues and pain-points that are currently “top of mind” for the agency and how practitioners can be more mindful in their interactions with the IRS to improve outcomes. This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Highlights

  • Behavioral insights (BI) Primer
  • How and why BI are used by the IRS
  • IRS and individual decision-making
  • IRS and environmental and design considerations
  • IRS and social norms
  • IRS "top of mind" issues
  • BI and Implementation of tax reform legislation
  • BI and private debt collection
  • BI and online taxpayer accounts
  • BI and taxpayer rights in "real" vs. "unreal" audits
  • BI and the tax-exempt approval process
  • BI and passport renewal and revocation
  • How to use BI to more mindfully interact with the IRS to improve outcomes

Prerequisites

None

Designed For

Practitioners who want to better understand how behavioral insights impact IRS operations and how this cognitive concept can be used by accountants to improve their interactions with the agency.

Objectives

Highlight the corporate cognitive-culture and psychological foundations of IRS processes, policies, information products and rulings
Explore IRS communication dynamics with taxpayers and tax professionals
Use an “IRS lens” to more rationally and pragmatically interact with the agency

Preparation

None

Leader(s):

Leader Bios

Garrett Wasny, CPA Crossings, LLC Two Commerce Square

Garrett Wasny, MA, CMC, CITP/FIBP is a professional development consultant to accountants, attorneys, and engineers worldwide and a former management consultant with Pricewaterhouse. He advises high skill knowledge workers on how to thrive in the digital age and unleash their online potential using productivity, search, mobile and social technologies. He has authored two books: Global Business Resources.com, published by McGraw-Hill, and How to Conquer the World published by Government Institutes in Washington, D.C. He has also co-authored Using the Web to Compete in a Global Marketplace, published by John Wiley & Sons. His other writing credits include 20 e-books and more than 100 published articles on internet strategy for dozens of leading business publications worldwide. He’s also an award winning speaker who’s delivered more than 1,000 webinars and seminars on internet topics to hundreds of organizations in North America, Europe and Asia.

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Non-Member Price $109

Member Price $89